What strategy should be employed for stakeholders with low power and high interest?

For stakeholders who have low power but high interest, the most effective strategy is to inform them. This approach ensures that these stakeholders remain aware of developments and outcomes that might impact their interests, without overwhelming them with unnecessary details. While they do not have significant influence over decisions, their high level of interest necessitates regular communication to keep them engaged and satisfied.

Informing these stakeholders helps build trust and ensures that they remain supportive or at least neutral as the project progresses. By keeping them in the loop, you mitigate the risk of misinformation or dissatisfaction, which could lead to challenges down the line, despite their lack of power to change project outcomes directly.

In contrast, options like engaging, neglecting, or monitoring wouldn't be appropriate as they do not align with the objective of keeping these stakeholders informed. Engaging may imply a need for deeper involvement that is not warranted by their low power, neglecting could lead to disengagement and potential backlash over time, and monitoring suggests a more passive approach that does not satisfy their high level of interest. Therefore, the strategy of informing aligns perfectly with managing stakeholders who have low power and high interest.