During the design phase of the Business Change Lifecycle, which of the following actions is most relevant?

In the design phase of the Business Change Lifecycle, the primary focus is on shaping and detailing the changes that will be implemented in the organization. This phase is crucial for establishing how the envisioned changes will be realized in practice. Changing business processes, IT systems, and job descriptions is central to this phase because it involves a comprehensive examination and restructuring of the operational landscape to align with the new business goals and requirements.

During the design phase, specific details about how the business will function after the changes are necessary, ensuring that the new processes and systems are well defined, integrated, and ready for implementation. This makes option B the most relevant action, as it directly relates to outlining and preparing the modifications needed to successfully transition the organization to the desired state.

While documenting the success of changes, conducting market research, and developing performance metrics are important activities in their own right, they occur in different phases of the lifecycle. Documentation typically comes after changes are made to assess their effectiveness, market research is usually conducted prior to or during the initiation phase to identify needs and opportunities, and performance metrics are essential for measuring outcomes but are formulated based on the changes established during the design phase rather than being the focus of it.